Content strategy: How to Amplify Yours in a Few Easy StepsContent. If you’re responsible for marketing in your business that one word is probably responsible for more than a few sleepless nights…Feb 25, 2022Feb 25, 2022
First-Party Data is a Marketing Must-HaveWhen I wrote about the trends I was anticipating seeing this year, I talked about first-party data. This week alone I’ve seen a plethora of…Feb 18, 2022Feb 18, 2022
Meta Crashes — And look who’s getting the blame!I have two addictions — Firstly, how social media is used for business, and secondly, how social media business is done! It’s been a…Feb 4, 2022Feb 4, 2022
Three Key Sources for Engaging Content IdeasIt doesn’t matter how experienced you are when it comes to content marketing, you’ll always run into a dry spell when it comes to finding…Jan 28, 2022Jan 28, 2022
Personal Branding — What the Frack…I recently came across someone who describes themselves as a personal branding guru. (Yep, they used the word guru.) They were 12 (ok…Jan 21, 2022Jan 21, 2022
Smashing Goals — What does success look like on social media?“Hey Christina — What does success look like on social media?’ I get questions like these all the time! There isn’t a straightforward…Sep 3, 20211Sep 3, 20211
Five Reasons Why Your Content Succeeds Or FailsI don’t know about you, but regularly I have a bit of a cleanse and go through my email inbox to “unsubscribe” from some of the content I…Aug 19, 2021Aug 19, 2021
Three Core Attributes You Need for Your Business to Succeed on SocialSucceed on SocialAug 13, 2021Aug 13, 2021
How do I know the online presence of my business is right?I once met with a business owner who had assured me that there was little we could do to help them with their online presence. They were…Jul 23, 2021Jul 23, 2021